YouTube requires creators to disclose AI use when it meaningfully alters or generates photorealistic content, but its policy has notable gaps and inconsistencies. For example, it covers AI-generated music but not something like riding a unicorn through a fantastical world, and it sums up the rule as applying to realistic content and meaningful changes while skipping non-realistic or minor edits.
Many undisclosed uses are allowed, including using AI for idea generation, production assistance such as outlines or thumbnails, cloning a creator's own voice for voiceovers, and AI-generated missiles in fully animated videos. Hank Green has drawn attention to these AI labeling problems that YouTube's current system fails to catch.
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