OpenAI and Anthropic are lowering prices on some AI models to retain customers tempted by cheaper alternatives from Chinese developers like Moonshot and DeepSeek. Rising AI costs have pushed many companies to reduce usage and seek more affordable options, boosting the appeal of these rivals across global markets.
OpenAI announced an 80% price cut for its fastest and most affordable model, GPT-5.6 Luna, while Anthropic introduced Claude Opus 5 at half the price of its top-tier Fable 5. The moves reflect a growing price war as Western labs respond to intensifying competition.
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