OpenAI and Anthropic cut AI prices as Chinese competitors attract budget-focused users

OpenAI and Anthropic are lowering prices on new AI models to hold onto cost-conscious customers increasingly turning to cheaper Chinese alternatives. Rising AI expenses have pushed companies to reduce usage and seek more affordable options, helping developers like Moonshot and DeepSeek gain traction globally. OpenAI cut the price of its GPT-5.6 Luna model by 80 percent, while Anthropic launched Claude Opus 5 at half the cost of its top-tier Fable 5 model.